Investing for your future is not a 'one size fits all' approach

Choose a passive, low cost fund manager that gives you the flexibility to tailor an investment solution to suit your needs.

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About SuperLife


SuperLife provides KiwiSaver, investment, superannuation and insurance solutions to over 50,000 members. For over 15 years we have focused on what matters most to our members:


A passive investment philosophy

  • We believe that a passive approach to investing will deliver better long-term results. We do not think that constantly changing our investments (that is, trading regularly and seeking short-term gains) consistently adds value to investors.
  • We believe that no one knows what will happen in the economy and the investment markets over a particular future period. While history may give us some insights, history also tells us that each period can be different.


Low fees

  • Our fees are among the lowest in the market. We don’t charge performance based fees or commissions.
  • Fees matter. The impact of even small fee differences each year can be significant over time.
  • It is our view that investment management is an exception to the rule "you get what you pay for" - we do not believe high-fee fund managers will deliver superior performance over time.



  • Each of our four schemes (KiwiSaver, investments, workplace savings and UK pension transfer) offers access to the same broad range of investment options.
  • Investors can set and change their investment strategies at any time, free of charge.



  • This means being honest about what we can and can’t do for you.
  • We will always quote investment returns after (net of) total fund charges and taxes. This is because we believe this information is more useful for you.


Exceptional customer service

  • We are focused on providing you with information to help you make informed decisions. This does not include personalised financial advice.


SuperLife is managed by Smartshares Limited, which is a wholly owned subsidiary of NZX Limited. We are a member of the Financial Services Complaints Limited Scheme (our supervisor, Public Trust, is also a member), which is an independent dispute resolution scheme.  

If you make a complaint to us (or the supervisor), and the complaint cannot be resolved, you may refer it to Financial Services Complaints Limited at: Financial Services Complaints Limited PO Box 5967 Wellington 6140 Telephone: 0800 347 257 Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

The Financial Services Complaints Limited Scheme will not charge you a fee to investigate or resolve a complaint.


Why try to pick stocks when you can own the whole index? SuperLife lets you access many of Smartshares Exchange Traded Funds (ETFs).

View SuperLife's funds